A Future-proof Technology
Distribution Company

In today's rapidly evolving digital world, Synnex Metrodata Indonesia takes the lead in providing cutting-edge technology to society.

Synnex Metrodata Indonesia stands as the largest and most comprehensive distributor of Information and Communication Technology (ICT) products and services in Indonesia.

Supported by Synnex Group as the largest ICT distributor in the Asia Pacific region and PT Metrodata Electronics Tbk., the largest ICT group in Indonesia, Synnex Metrodata Indonesia becomes a world-class distribution company with the most comprehensive products, knowledge, and expertise in Indonesia.

This strategic alliance has made Synnex Metrodata Indonesia a preferred partner for world-renowned manufacturers of ICT products and solutions when expanding their market in Indonesia.

With a blend of modern systems and dependable human resources, we provide unmatched business solutions, with the widest service network and the most extensive distribution channels for ICT solutions nationwide.

Milestone

1983

Established the company PT Sarana Hitech System.

1996

Opened branches in major cities in Indonesia.

2000

Changed the company name to PT Metrodata e-Bisnis.

2011

Joint venture with Synnex Technology International Corp.

2019

Launched Logistic Center supported with modern system and technology.

2018

Launched cloud and B2B platform, spanning 150+ cities, and introduced 70+ brands.

2014

Served more than 120 cities in Indonesia and distributed over 25 brands of ICT products.

2012

Changed the company name to Synnex Metrodata Indonesia.

2021

  • Launched new digital business platform by utilizing the dropshipping method.
  • Synnex Metrodata achieved a milestone revenue of 1 Billion USD.

2023

Held the 1st SMI Solutions Day in Surabaya with 20+ Principals and 200+ Partner Participants.

2024

  • Serve more than 330 cities from 29 locations in Indonesia and distribute over 110 brands of ICT Products to more than 6000+ channel partners.
  • Held another SMI Solution Day in major cities such as Medan, Yogyakarta, Makassar and also Surabaya following its success stories.
  • Held SMI Solution Expo which targeting end user in 4 major cities in Indonesia; Bandung, Surabaya, Semarang, Yogyakarta.
  • 2nd Phase expansion of SMI Central Logistics which located at MM2100 Cibitung.

Vision

Future-proof Technology
Distribution Company.

Mission

  • To become a world-class distribution company with local knowledge.
  • To deliver the most efficient and effective way to distribute ICT products and services.
  • To become the most innovative value-added distributor.

Corporate Culture

  • Integrity. Consistent in acting under moral, ethical, and legal norms as well as committed to always maintaining integrity.
  • Professionalism. Attitudes, behaviors, and actions reflect high knowledge, competence, and skills, which are continuously developed to face challenges and make the company successful.
  • Entrepreneurship. Passionate and entrepreneurial spirit to continue to make changes for the better, turn ideas into reality, dare to take initiatives, not be afraid of failure, and manage harmonious relationships between stakeholders.

Greetings from Synnex Metrodata Indonesia!

It is with great pleasure and enthusiasm that I extend a warm welcome to you on behalf of Synnex Metrodata Indonesia Family.

At Synnex Metrodata Indonesia, we understand that technology is not just about bytes and codes; it’s about improving lives, solving problems, and connecting people. Our dedicated team, embodies the principles of Integrity, Professionalism, and Entrepreneurship, forming the core of our distinctive company culture.

In our company, integrity forms the foundation of our operations, guiding every interaction and decision with the highest ethical standards, transparency, and trust. Our commitment to professionalism goes beyond a trait; it is a dedication to delivering excellence. Fueled by passion, our skilled professionals approach every project with unwavering dedication and expertise. Entrepreneurship is the force propelling us into uncharted territories, fostering innovation and creativity. Our dynamic team, more than mere employees, are entrepreneurial spirits shaping the evolution of our company through a commitment to growth and embracing challenges as opportunities.

Sur Hang Aiwan

President Director

Executive Leadership

Lie Heng

Director of Technology Solution Group

Ronaldy Suhendra

Director of Client & Mobile Computing

Yulius Aryakusumah

Director of Channel & Marketing

Value Proposition

Synnex Metrodata Indonesia’s added value in ICT distribution

Ease of Doing Business

Simple business ecosystem with a single point of contact for business solutions.

Credibility & Trust

More than 40 years of proven business commitment and credibility, backed by solid financials.

Unique Distributor Positioning

Complete portfolio of products and services, ranging complex IT infrastructure and Cloud Services & IoT.

Comprehensive Team

Complete team of Product Management, Channel Sales, Technical, and more than 200 certified professionals.

Wide Coverage

The largest geographic reach in Indonesia for services and support, assuring principals and customers’ business growth.

Yulius Aryakusumah

Director of Channel & Marketing
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Ronaldy Suhendra

Director of Client & Mobile Computing
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Lie Heng

Director of Technology Solution Group
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